Improve your marketing skills to grow your food or drink brand

Food or drink businesses aiming to develop a new brand or strengthen an existing brand with consumers.

You may be eligible if: 

• You are a Bord Bia client

Eligibility is subject to terms and conditions.

Access to: 

• Brand health check: A survey that measures grocery shoppers' opinions on brand awareness, consideration, experience, loyalty, and potential, with recommendations to improve the brand and business
• Workshops: Case studies, guest speakers and interactive sessions sharing the latest thinking and best practice in brand-building
• Recipe content service: High quality video and photography assets delivered in multiple formats
• Podcast series: Engaging conversations, ideas and stories from the world of food and drink that inform and inspire

• Growing brands and business
• Learning new ways of engaging customers
• Understanding how to drive sales
• Learning how other successful business models operate
• Networking with industry peers
• Identifying new routes to market and brand-building/marketing resources

Bord Bia works with client companies to bring Ireland’s food, drink and horticulture to markets around the world. 

To become a Bord Bia client, you must: 

1. Generate a turnover of over €100,000 from sales through third parties (e.g. retail or foodservice) 

2. Manufacture your product in the Republic of Ireland 

To apply, visit Bord Bia. 
 
*This support is for Bord Bia client companies only. To become a Bord Bia client company and avail for these supports, please send a Client Request Form accessible here: Registration form and the Client Engagement team will individually assess the request 

To become a Bord Bia client, companies must have a turnover over €100,000 and manufacture in Ireland. Access to specific supports and services can be limited depending on interest and availability. Some of the supports require a 50% contribution. 

Most supports require that companies are Origin Green verified members to avail for the support. To request more information please access Bord Bia at info@bordbia.com